(CMS) – Content Management System
| Operator, Media group and Portals now have a platform to utilize all multimedia content in any service scenario through the entertainment portals, affiliates, mobile messaging and ODPs (On-device-portal) with multi-channel access. Mobylonia CMS products were improved to give answer to this requirement.With Mobylonia CMS, Operator would put the content in control of the VAS business value chain.. |
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Subsystems of Pozitim Mobylonia CMS Platform are:
Catalog Management
Catalog management stores information and content itself about the services provided under Mobile Service Platforms and manages it. Catalog management keeps content provider (CP) info and manages it. It also keep pricing information about the content. Since the content may be used in more than one service and the price might be different, it keeps the information of the content when sold under specific service
Content Download/Delivery Subsystem is one of the critical components of content management and delivery workflow. All types of content music (melody, ringtone, realtone – mp3/wma/aac), video clip, logo, picture, animations, game and application for mobile handset and PC can be delivered and downloaded through GSM and Internet infrastructure.
This subsystem is having a purpose of sales and marketing support for gathering statistics, user’s reaction, opinion and thoughts about entertainment portal, content services and instant content sales.Branded or special content could be put in package with any campaign scenario or charging alternatives for seasonal periods, special days or any organization.Content Managers can assign and open these package and content to sale in web/wap portals, services or affiliates portal as campaign banner
With the help of CMS, multiple content and service providers can be managed through a consolidated system which also supports single or multiple web/wap portals (like portals for main brand or sub brands or affiliate portals) which are accessible via various channels like WEB, WAP, USSD, SMS, MMS, IVR and possible other future channels (with the help of CMS APIs)
Content is displayed and sold through the system via multiple interfaces (web & wap portals, web & wap affiliates, multi-access clients) by providing integration through APIs and web services.
Possibility to control all the content value chain through the portal and its affiliates is one of the major strengths of the CMS, which provides many benefits for the user of the system.Content sales can be spread out and boost with Affiliate network
Device Management module is key module for CMS, this module can be capable of gathering information about the available devices. CMS administrators can make necessary modifications, to define the defaults for various devices and to map them with various content formats.
Digital Content Conversion provides to convert high quality contents to all device types in proper dimension, quality and measure
DCC is being used in two (2) edge of platforms:
1. In CMS content entry modules, it provides to enter the contents without device’s specialities.
2. During content download with CDS, it used to proper format and size for device.
Call Center provides messaging (MO/MT) traffic, charging, download and subscription logs and other service details in Portal, content services and VAS.
It can control and modify (cancel, update, insert, simulate) records
Reporting Subsystem enables the Operator to obtain the necessary end user,subscription,using,operation,content,service and charging information for VAS portfolio maintenance.It provides to control all reporting and marketing activities.
